keshet ideas and innovation community

What is KIIC?

KIIC is a program operated through Keshet Dance and Center for the Arts providing resources and community mentorship for arts entrepreneurs of all genres, at all stages in their careers and/or organizational development.

KIIC is a business resource center and incubator for emerging and experienced arts entrepreneurs.

KIIC is a community of local and global arts entrepreneurs creating, growing, collaborating, learning, teaching, stumbling, enjoying, exploring, and flourishing.

KIIC is program to support and strengthen arts entrepreneurs on their path of sustainability, championing the value of the artist and the arts economy, by equipping creative industry businesses with the tools for success.

Why use the term “arts entrepreneur” instead of “artist” or “company/organization”?

The focus of KIIC is to support the business entrepreneurship aspects of the artists and arts endeavors.  We know YOU know your art.  We are here to help with the business aspects of developing, supporting, and sustaining your art.

(P.S. For entrepreneurs to flourish, they need creativity and a spirit of risk-taking…and artists already do that! So if you haven’t yet considered yourself an arts entrepreneur, you are already doing the entrepreneurship work! Good job already!)

How do pronounce KIIC?

KICK  (just like “I’m an artist and I kick some *&%^”)

What does KIIC do?

KIIC operates MULTIPLE programs including arts-related business education, makers space, art to market opportunities, and much more!

Keshet Ideas and Innovation Community Program Descriptions

Makers Space Experience
10-day residency cohort periods in which dancemakers have access to daily rehearsal space, technique classes, business training, and peer support as they develop new work. Housing provided next door to Keshet at the Hampton Inn.

Fellowship for Contemporary Dance
4-week paid residency, includes option for final production supported at Keshet Center for the Arts (theater, technical support, marketing support)

Hear Here Festival
musicians/composers are paired with dancers/choreographers to create a collaborative project over the course of a concentrated creation period

Resident Artist/ Company
customized guest artist residency periods ranging from a few months to a few years; unsolicited applications are not accepted

Choreographers’ Showcase
opportunities for emerging and seasoned artists to present their work in a community showcase; no fees to participate, no stipends provided, just a gathering of community work; comp tickets provided to choreographers

Dance Education/ Open Classes
community classes and company classes taught by Keshet faculty; and master classes taught be visiting artists

Business Education/ Open Workshops
business classes provided for Arts Entrepreneurs in any arts genre taught be Keshet faculty, local business educators, and visiting guest instructors; open to public at affordable rates / free for KIIC members

KP3 Post-Grad Program
pre-professional education for students 18 and above; multiple focus areas are available – dance performance; dance education; arts administration, technical theater.

Consignment-based product sales
KIIC members can offer their products for sale within Keshet’s gift shop, for a consistent retail presence. KIIC members can also present “launches” or other sales events/receptions for their new product lines to drive sales.

Office Space/ Tenant Community
below market rate office space available for arts entrepreneurs incubating in any genre at the Keshet Center for the Arts

KIIC Membership
annual membership for individual artists and arts organizations of any genre and/or business model; members receive free access to all business workshops and many other benefits!

Feedback and continued evolution of the KIIC Program

KIIC is a living, breathing, and evolving program (since we are living, breathing, evolving artists and arts organizations)!

What are you missing as an arts entrepreneur?  How can we help?  Please keep us informed of your ideas, needs, challenges, successes, etc!  Thank you!

Don’t Starve!  Make Art!

Become a KIIC Member

Membership dues for KIIC:

  • $120 annually for an arts business or organization
  • $60 for an individual artist.

Membership is available year-round. Download: KIIC Member Registration_Renewal BIZ.ORG Individual_KIIC MEMBERSHIP Registration_Renewal Application KIIC Membership Benefit Info

KIIC Membership Benefits include:


Business Development: FREE ACCESS to KIIC Workshops & Events

  • KIIC Members receive FREE access to all workshops and events within the KIIC Program.
    • Individual Artist Members receive free admission for the single artist member registered
    • Arts Business Members receive free admission for up to 5 people per company, per event

 Mentorship and Resources

    • Access to below-market rate financial services and bookkeeping support
    • Access to supportive environment of arts entrepreneurs
    • Discounts for various community resources as available (consultants, workshops, etc)
    • “Shadow” learning opportunities within existing arts businesses

 Keshet Discounts: Rent, Tickets, Dance

(Advance scheduling/reservations required)

  • Free use of conference room/meeting space at Keshet Center for the Arts for up to 12 hours per year
  • 15%-60% discounts on rental rates (Rehearsal Studios, Black Box Theatre, Soundstage, etc)
  • 25% off tickets to all Keshet Center for the Arts presented/produced events
  • 50% off all Class Packages for any Keshet Dance movement or fitness classes

Application Opportunities…KIIC Members are also eligible to:

  • Apply to become KIIC Tenants.

Tenants receive all of the benefits of KIIC Membership, plus have an office at the Keshet Center for the Arts at a below-market rate, and receive the deepest rental rate discounts for all other Keshet spaces.

  • Apply for the Apprentice Program.

Customized for each Apprentice to align with their individual personal and business goals, the Apprentice Program is made for those who want a more intensive training curriculum leading to a professional career in the arts but are not interested and/or able to pursue this in a university or college setting, and/or is seeking further, pre-professional training. The Apprentice Program has three tracks:

  • Dance Performance
  • Dance Education
  • Arts Administration
Arts Business Workshops

You’ve spent years honing and practicing your art – now learn some of the business skills that could help you to make a career of living your passion.

All KIIC Arts Business Workshops are FREE to KIIC members; any arts entrepreneur is welcome to take advantage of the classes/mentorship and mixers at market rate (as indicated). To learn more about KIIC Membership email kiic@KeshetArts.org.

Arts Business Workshops for 2019 – Register HERE


Keshet Ideas and Innovation Community (KIIC) Arts Business Workshop Weekend

Come for one class, for two…or the whole weekend to learn business skills designed especially for creatives and arts entrepreneurs – Don’t Starve. Make Art! What arts business topics are you most interested in learning about? Email kiic@KeshetArts.org to weigh in on topics as we line up speakers.

$15 Drop in per class; $30 for one day/3 classes; $50 for both days/ all classes; Free to KIIC members

Held during the Makers Space Experience Cohort periods, daily master classes and arts business workshops that are open to the public! ($15 Drop in per class; Free to KIIC members)

Workshops held during Makers Space Experience 2019 Cohorts (Spring 2019) included: 
Budgets, Financials, and Cashflow – Oh My! / Joni Thompson, Keshet Finance Director/ Business Advancement Coordinator
Words like budgeting and cashflow can fill creative professionals with fear and apprehension. If you’ve never kept to a strict budget before, knowing where to begin can be the first hurdle.  This workshop might be the beginning you need!  Participants will have an opportunity to discuss planning and budgeting for arts organizations and individual businesses.
For as long as I can remember, numbers have been my “friends”. My career path has been varied and
enjoyable – beginning as a director of a private school for children with learning disabilities and moving
through various experiences of accounting: CPA firm, manufacturing, government, and nonprofit.
Everyone needs someone to ‘run the numbers’! I became familiar with Keshet while at the Albuquerque Convention and Visitors Bureau and am thrilled to have joined this wildly creative and collaborative adventure where, every day I learn again that “Anything is Possible”! Hobbies include singing in the UNM Chorus (including performances at Carnegie Hall…practice, practice, practice)!
Intellectual Property Law / Svitlana V. Anderson, Peacock Law P.C.
Svitlana V. Anderson is an attorney licensed to practice in New Mexico.  She is an Associate at Peacock Law P.C. and handles trademark, copyright, and other intellectual property matters.  Ms. Anderson was born and educated in Ukraine, where she attended college and law school, receiving her Ukrainian J.D. in 2002 from Odessa National Academy of Law.  Svitlana also holds U.S. Bachelor of Arts-Equivalent degrees in Law from the College of Law at Nikolaev Pedagogical Institute and the Ukrainian Financial Institute, in Kiev. Svitlana earned her U.S. J.D. from University of New Mexico School of Law in 2016, where she worked as a clinical law student in the Business and Tax Clinic.
Branding and Marketing for Creatives / Dovya Friedman, Utility Agency and Carolyn Tobias, Communications Director, Keshet
Dovya Friedman, Director of Utility Agency, brings over 20-years of experience in branding and marketing communications, to strategic brand integration for growth companies. Her history includes multidisciplinary work in publishing, public relations, advertising, social media, online presence development and business development. She is a graduate of New York University, Tisch School of the Arts. Dovya’s work has been recognized by both the PRSA and AdFed.
Carolyn Tobias,originally from Brisbane, Australia is a wife, mom-to-three and a lover of the arts. Carolyn brings over 25 years of public relations and communications experience with non-profits, agency, corporate and freelance sectors to the role of Communications Director with Keshet (since 2014). Carolyn was first introduced to Keshet as a Work Study and committee volunteer for their daughters’ dance classes (2011). Carolyn’s background is in theatre, her husband is a drummer and music producer based in Albuquerque, New Mexico and their whole family enjoys all artistic endeavors. Her motivation each day is to value the artist behind the art, first and foremost. Bachelor of Business Communications: Public Relations & Marketing (with Distinction) from Queensland University of Technology, Australia.
Working with Contracts, Presenters, Touring, Visas, and more / Juli Hendren, Tricklock Co./Global Corridors
Juli Hendren is a founding member and director of international relations of Tricklock Company. She is the curator of The Revolutions International Theatre Festival, through which she has produced events from over thirty different countries around the world. She is a director, writer, actor, and teacher who has taught and performed across the US, Canada, Europe, Uganda, and Colombia. Hendren was a part of the Theatre Communications Group delegation to Cuba in 2015, Chile in 2017, and Spain in 2017 as a representative for New Mexico in the World Theatre Congress. Juli is a member of Theatre Without Borders and the co-creator of the TWB/Revolutions symposium. She is a member of the Think Tank for the Global Theatre Initiative. She is the co-director of Performance in the Peripheries, which produces encounters between global and local communities through residencies with artists and companies from vulnerable and at-risk communities. She has collaborated with US playwrights Neil LaBute, Mac Wellman, and Idris Goodwin on several projects. She is a critically acclaimed solo performer with eight solo shows that have toured the US and Europe, winning numerous awards. Hendren is also an instructor in acting and physical theatre at the University of New Mexico.
Grant Research & Writing / Adrian Moore Trask, Keshet Director of Business Advancement

How to find available funds, determine if a funder is the right fit for you/your organization, and develop techniques to manage the steps required to work with funders. Once you have identified the funder, learn how to make your case, create a clear and impactful narrative, develop a realistic budget and create a full proposal package.

Adrian Moore Trask joined Keshet’s staff in 2016 with ten years of experience in strengthening arts/ culture nonprofit organizations and advanced training in public humanities. Before moving to Albuquerque, Adrian worked as the development and communications manager at Rhode Island Council for the Humanities, leading fundraising and marketing efforts to support the state’s humanities community. Adrian maintains her connection with Rhode Island as a volunteer with American Dance Legacy Initiative, supporting organizational systems and policies to effectively engage ADLI’s dispersed network of volunteers and contractors. Early in her career, Adrian worked in the creative aging field as program director for Arts for the Aging and danced with Nancy Havlik Dance Performance Group in Washington, DC. Adrian has implemented projects that incorporate performance, fine arts, and history with American Dance Legacy Initiative, Everett: Company, Stage and School, the Institute of Contemporary Art/Boston, Merce Cunningham Dance Company, Y-Space (Hong Kong), the National Museum of American History, and Jacob’s Pillow Dance Festival. Adrian has a bachelor’s degree in dance and anthropology from Wesleyan University and earned a master’s degree in Public Humanities from Brown University.

These workshops are made possible in part with the support of:

“I came because I didn’t know anything about how to do this, but by the time I left I thought ‘Oh hell, I can do that!”-
— Designer & Workshop Participant
“For an hour and half there was a lot of useful information packed in. It provided focus and some goals to better use social media for growing my business.”
– Independent Artist & Workshop Participant
“I’ve sent out one press release and, thanks to the KIIC workshops on those little jewels, am totally delighted with the results!”
— Writer & Workshop Participant

Artist Resources and Opportunities

Artist Resources and Opportunities

Secretary Gonzales and the New Mexico Department of Cultural Affairs, commissioned a study, Building on the Past, Facing the Future: Renewing the Creative Economy, (http://www.newmexicoculture.org/index.php) which further quantifies the economic impact with the following figures; The arts and cultural sector – contribute $5.6 billion to New Mexico’s economy each year; contribute $2.2 billion in wages and salaries annually; and generate $137 million in revenues for state and local governments.

To receive an Arts Resources email each month, sign up for KIIC news at kiic@KeshetArts.org

Makers Space – LEARN MORE

Keshet Fellowship for Contemporary Dance – LEARN MORE

Connect with KIIC Members

Current Members (as of February, 2019)




Sri Louise Dance, Film, Written Word www.srilouise.com
Veronica Goforth Film Creative Technologies, Graphic Design, Visual Art,
Librada Pictures Film, visual art, theater
Anna Horst Dance, Theater, Film
Marta Lichlyter Dance
Indi Yoga Health & Wellness www.grassrootsyoganm.com
First Eye Films Film, Creative Technologies, and Multidisciplinary www.firsteyefilm.com
Devi Piper Dance and Theater
Rainbow Artists Visual Art www.rainbowartists.com
Arts Network for Youth & Justice Multi-Disciplinary
Emily Snell Multi-Disciplinary, Costume design, visual art, and dance www.facebook.com/emily.snell.100
Audrey McKee Music
Rachel Wiseman Theater, Written Word, Film, Dance
Jesika Ulibarri Dance
Katharsis Media Dance, Theater, Film www.katharsismedia.org
Melyssa Garland/ Garland Studios Music and Film www.garlandstudio.com
Soiree Entertainment Dance www.soireentertainment.com
Jessica Schiffman Jeweler

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