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keshet ideas and innovation community

What is KIIC?

KIIC is a program operated through Keshet Dance and Center for the Arts providing resources and community mentorship for arts entrepreneurs of all genres, at all stages in their careers and/or organizational development.

KIIC is a business resource center and incubator for emerging and experienced arts entrepreneurs.

KIIC is a community of local and global arts entrepreneurs creating, growing, collaborating, learning, teaching, stumbling, enjoying, exploring, and flourishing.

KIIC is program to support and strengthen arts entrepreneurs on their path of sustainability, championing the value of the artist and the arts economy, by equipping creative industry businesses with the tools for success.

Why use the term “arts entrepreneur” instead of “artist” or “company/organization”?

The focus of KIIC is to support the business entrepreneurship aspects of the artists and arts endeavors.  We know YOU know your art.  We are here to help with the business aspects of developing, supporting, and sustaining your art.

(P.S. For entrepreneurs to flourish, they need creativity and a spirit of risk-taking…and artists already do that! So if you haven’t yet considered yourself an arts entrepreneur, you are already doing the entrepreneurship work! Good job already!)

How do pronounce KIIC?

KICK  (just like “I’m an artist and I kick some *&%^”)

What does KIIC do?

KIIC operates MULTIPLE programs including arts-related business education, makers space, art to market opportunities, and much more!

Keshet Ideas and Innovation Community Program Descriptions

Makers Space Experience
10-day residency cohort periods in which dancemakers have access to daily rehearsal space, technique classes, business training, and peer support as they develop new work. Housing is provided.

Hear Here Festival
musicians/composers are paired with dancers/choreographers to create a collaborative project over the course of a concentrated creation period

Resident Artist/ Company
customized guest artist residency periods ranging from a few months to a few years; unsolicited applications are not accepted

Choreographers’ Showcase
opportunities for emerging and seasoned artists to present their work in a community showcase; no fees to participate, no stipends provided, just a gathering of community work; comp tickets provided to choreographers

Dance Education/ Open Classes
community classes and company classes taught by Keshet faculty; and master classes taught be visiting artists

Business Education/ Open Workshops
business classes provided for Arts Entrepreneurs in any arts genre taught be Keshet faculty, local business educators, and visiting guest instructors; open to public at affordable rates / free for KIIC members

Consignment-based product sales
KIIC members can offer their products for sale within Keshet’s gift shop, for a consistent retail presence. KIIC members can also present “launches” or other sales events/receptions for their new product lines to drive sales.

Office Space/ Tenant Community
below market rate office space available for arts entrepreneurs incubating in any genre at the Keshet Center for the Arts

KIIC Membership
annual membership for individual artists and arts organizations of any genre and/or business model; members receive free access to all business workshops and many other benefits!

Feedback and continued evolution of the KIIC Program

KIIC is a living, breathing, and evolving program (since we are living, breathing, evolving artists and arts organizations)!

What are you missing as an arts entrepreneur?  How can we help?  Please keep us informed of your ideas, needs, challenges, successes, etc!  Thank you!

Don’t Starve!  Make Art!

Become a KIIC Member

To learn more email kiic@keshetarts.org

KIIC Membership Benefits include:

Business Development: FREE ACCESS to KIIC Workshops & Events

  • KIIC Members receive FREE access to all workshops and events within the KIIC Program.
    • Individual Artist Members receive free admission for the single artist member registered
    • Arts Business Members receive free admission for up to 5 people per company, per event

 Mentorship and Resources

    • Access to below-market rate financial services and bookkeeping support
    • Access to supportive environment of arts entrepreneurs
    • Discounts for various community resources as available (consultants, workshops, etc)
    • “Shadow” learning opportunities within existing arts businesses

 Keshet Discounts: Rent, Tickets, Dance

(Advance scheduling/reservations required)

  • Free use of conference room/meeting space at Keshet Center for the Arts for up to 12 hours per year
  • 15%-60% discounts on rental rates (Rehearsal Studios, Black Box Theatre, Soundstage, etc)
  • 25% off tickets to all Keshet Center for the Arts presented/produced events
  • 50% off all Class Packages for any Keshet Dance movement or fitness classes

Application Opportunities…KIIC Members are also eligible to:

  • Apply to become KIIC Tenants.

Tenants receive all of the benefits of KIIC Membership, plus have an office at the Keshet Center for the Arts at a below-market rate, and receive the deepest rental rate discounts for all other Keshet spaces.

  • Apply for the Apprentice Program.

Customized for each Apprentice to align with their individual personal and business goals, the Apprentice Program is made for those who want a more intensive training curriculum leading to a professional career in the arts but are not interested and/or able to pursue this in a university or college setting, and/or is seeking further, pre-professional training. The Apprentice Program has three tracks:

  • Dance Performance
  • Dance Education
  • Arts Administration
Arts Business Workshops

You’ve spent years honing and practicing your art – now learn some of the business skills that could help you to make a career of living your passion.

All KIIC Arts Business Workshops are FREE to KIIC members; any arts entrepreneur is welcome to take advantage of the classes/mentorship and mixers at market rate (as indicated). To learn more about KIIC Membership email kiic@KeshetArts.org.

KIIC Arts Business Workshops are suspended until further notice:

View examples of some previous workshops below –

$15 Drop-in per class; FREE KIIC members

Date: TBD

5:00 PM-6:30 PM Branding and Marketing for Creatives /
Dovya Friedman, Utility Agency & Carolyn Tobias, Keshet

Marketing should build upon your brand not be re-invented in each communication. Drill down on solidifying your personal/ arts business brand so you’re equipped to apply your brand to marketing tactics for your next project or event.

Dovya Friedman, Director of Utility Agency, brings over 20-years of experience in branding and marketing communications, to strategic brand integration for growth companies. Her history includes multidisciplinary work in publishing, public relations, advertising, social media, online presence development and business development. She is a graduate of New York University, Tisch School of the Arts. Dovya’s work has been recognized by both the PRSA and AdFed.

Carolyn Tobias, originally from Brisbane, Australia is a wife, mom to three and a lover of the arts. Carolyn brings over 25 years of public relations and communications experience with non-profits, agency, corporate and freelance sectors to the role of Communications Director with Keshet (since 2014). Carolyn was first introduced to Keshet as a Work Study and committee volunteer for their daughters’ dance classes (2011). Carolyn’s background is in theatre, her husband is a drummer and music producer based in Albuquerque, New Mexico and their whole family enjoys all artistic endeavors. Her motivation each day is to value the artist behind the art, first and foremost. Education – Bachelor of Business Communications: Public Relations & Marketing (with Distinction) from Queensland University of Technology, Australia. 

Date: TBD

5:00 PM-6:30 PM Intellectual Property Law for Artists/
Justin Muehlmeyer, Peacock Law, P.C.

Do you have questions about how to protect your intellectual property?  Do you need a patent?  Do you need a copyright?  How do you go about getting one of these?  This class will review the different types of intellectual property including patents, trademarks and copyrights as well as rights of publicity.

Justin is a Registered Patent Attorney practicing all aspects of intellectual property and litigation.  Justin came to Peacock Law P.C. from the New Mexico Supreme Court, where for two years he practiced the art of legal writing and research as a judicial law clerk to Justice Charles Daniels.  In law school at the University of New Mexico, Justin became known for his classical guitar skills and became the go-to musician for legal and court events around the State.

Inspired by a circle of family and friends who were business owners and scientists, Justin earned undergraduate degrees in Physics/Astrophysics and Philosophy of Economics (dual B.A.s), and now makes it his career to assist all creative types in generating value from their great ideas.  Justin is licensed to practice law in the State of New Mexico and serves on the Board of the IP Section of the State Bar (for which he was elected as chair for 2018).

Date: TBD

5:00-6:30PM Project Budgets and Cash Flow Management/
Shira Greenberg, Founder & Artistic Director, Keshet

Shira Greenberg, Founder & Artistic Director of Keshet, created Keshet Dance Company in Albuquerque, New Mexico in 1996 following her training and studies with the Minnesota Dance Theatre, Interlochen Arts Academy, Ithaca College and Hebrew University of Jerusalem. As Keshet’s Artistic Director, Ms. Greenberg has been recognized for her work by the New Mexico Governor’s Office, the New Mexico Legislature and the White House. Her multiple honors and accolades include the New Mexico Governor’s Award for Outstanding New Mexico Women; New Mexico Business Weekly’s Top Performing CEO of a non-profit organization, the New Mexico Ethics in Business Award recognizing the highest standards of ethical conduct, integrity and civic and social responsibility and the Martin Luther King, Jr. Multicultural Council’s Keep the Dream Alive Award for “creating an environment where the medium of dance is used to build cross-cultural and social bridges to every aspect of society.” Through Keshet, she created the Keshet Center for the Arts, a 30,000 square foot facility that educates, entertains and engages; housing and uniting the arts, the artist and the audience; and the Keshet Ideas and Innovation Community which supports and strengthens arts entrepreneurs on their path of sustainability, championing the value of the artist and the arts economy, by equipping creative industry businesses with the tools for success through which she currently teaches and mentors arts entrepreneurs. Over her 20+ year career in the non-profit sector, Shira has raised approximately $6,000,000 through successful grant research and proposal writing for the arts.

Date: TBD

5:00-6:30PM Grant Research & Writing/
Shira Greenberg, Founder & Artistic Director, Keshet

How to find available funds, determine if a funder is the right fit for you/your organization, and develop techniques to manage the steps required to work with funders. Once you have identified the funder, learn how to make your case, create a clear and impactful narrative, develop a realistic budget and create a full proposal package.

Shira Greenberg, Founder & Artistic Director of Keshet, created Keshet Dance Company in Albuquerque, New Mexico in 1996 following her training and studies with the Minnesota Dance Theatre, Interlochen Arts Academy, Ithaca College and Hebrew University of Jerusalem. As Keshet’s Artistic Director, Ms. Greenberg has been recognized for her work by the New Mexico Governor’s Office, the New Mexico Legislature and the White House. Her multiple honors and accolades include the New Mexico Governor’s Award for Outstanding New Mexico Women; New Mexico Business Weekly’s Top Performing CEO of a non-profit organization, the New Mexico Ethics in Business Award recognizing the highest standards of ethical conduct, integrity and civic and social responsibility and the Martin Luther King, Jr. Multicultural Council’s Keep the Dream Alive Award for “creating an environment where the medium of dance is used to build cross-cultural and social bridges to every aspect of society.” Through Keshet, she created the Keshet Center for the Arts, a 30,000 square foot facility that educates, entertains and engages; housing and uniting the arts, the artist and the audience; and the Keshet Ideas and Innovation Community which supports and strengthens arts entrepreneurs on their path of sustainability, championing the value of the artist and the arts economy, by equipping creative industry businesses with the tools for success through which she currently teaches and mentors arts entrepreneurs. Over her 20+ year career in the non-profit sector, Shira has raised approximately $6,000,000 through successful grant research and proposal writing for the arts.

Date: TBD

5:00 PM-6:30 PM Fundraising Basics: Q&A /
Adrian Moore Trask, Business Advancement Director, Keshet

The workshop will include a broad overview of fundraising basics, including individual giving, corporate sponsorships, fundraising campaigns, and donor stewardship. Bring your questions to dig into your potential fundraising strengths and opportunities.

Adrian Moore Trask joined Keshet’s staff in 2016 with ten years of experience in strengthening arts and culture nonprofit organizations and advanced training in public humanities. Before moving to Albuquerque, Adrian worked as the development and communications manager at Rhode Island Council for the Humanities, leading fundraising and marketing efforts to support the state’s humanities community. Adrian maintains her connection with Rhode Island as a volunteer with American Dance Legacy Initiative, supporting organizational systems and policies to effectively engage ADLI’s dispersed network of volunteers and contractors. Early in her career, Adrian worked in the creative aging field as program director for Arts for the Aging and danced with Nancy Havlik Dance Performance Group in Washington, DC. Adrian has implemented projects that incorporate performance, fine arts, and history with American Dance Legacy Initiative, Everett: Company, Stage and School, the Institute  of Contemporary Art/Boston, Merce Cunningham Dance Company, Y-Space (Hong Kong), the National Museum of American History and Jacob’s Pillow Dance Festival. Adrian has a bachelor’s degree in dance and anthropology from Wesleyan University and earned a master’s degree in Public Humanities from Brown University.

 

“I came because I didn’t know anything about how to do this, but by the time I left I thought ‘Oh hell, I can do that!”-

— Designer & Workshop Participant

“For an hour and half there was a lot of useful information packed in. It provided focus and some goals to better use social media for growing my business.”
– Independent Artist & Workshop Participant

“I’ve sent out one press release and, thanks to the KIIC workshops on those little jewels, I am totally delighted with the results!”
— Writer & Workshop Participant

Artist Resources and Opportunities

Artist Resources and Opportunities

Secretary Gonzales and the New Mexico Department of Cultural Affairs, commissioned a study, Building on the Past, Facing the Future: Renewing the Creative Economy, (http://www.newmexicoculture.org/index.php) which further quantifies the economic impact with the following figures; The arts and cultural sector – contribute $5.6 billion to New Mexico’s economy each year; contribute $2.2 billion in wages and salaries annually; and generate $137 million in revenues for state and local governments.

To receive an Arts Resources email each month, sign up for KIIC news at kiic@KeshetArts.org

Makers Space – LEARN MORE

Keshet Fellowship for Contemporary Dance – LEARN MORE

Connect with KIIC Members

Current Members (as of February, 2019)

Member

Genre

Website

Sri Louise Dance, Film, Written Word www.srilouise.com
Veronica Goforth Film Creative Technologies, Graphic Design, Visual Art,
Librada Pictures Film, visual art, theater
Anna Horst Dance, Theater, Film
Marta Lichlyter Dance
Indi Yoga Health & Wellness www.grassrootsyoganm.com
First Eye Films Film, Creative Technologies, and Multidisciplinary www.firsteyefilm.com
Devi Piper Dance and Theater
Rainbow Artists Visual Art www.rainbowartists.com
Arts Network for Youth & Justice Multi-Disciplinary
Emily Snell Multi-Disciplinary, Costume design, visual art, and dance www.facebook.com/emily.snell.100
Audrey McKee Music
Rachel Wiseman Theater, Written Word, Film, Dance
Jesika Ulibarri Dance
Katharsis Media Dance, Theater, Film www.katharsismedia.org
Melyssa Garland/ Garland Studios Music and Film www.garlandstudio.com
Soiree Entertainment Dance www.soireentertainment.com
Jessica Schiffman Jeweler

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